Thursday, 20 September 2012

Star Theory

   Often these days 'Pop Performer' and 'Pop Star' are thought of as the same thing. However Pop Performer, refers to the musician and 'Pop Star' as the identity/persona and the brand image. Musicians go through the stage of performing and then identify themselves through help of their managers to sell themselves as a brand. Pop Stars will often have taglines or significant poses to be recognised by as a USP. Pop Performers create themselves through producing their own music whereas Pop Stars are created by the record company and they must be sold. Pop Stars begin as real people and adapt to support hegemonies and ideals of 'what people are supposed to be like,' for example women - thin and beautiful or in contrast, fat but still loveable. Pop Stars establish their personality/character after producing early songs and strive for immediate star identity after their first album.

From -http://www.mediaknowall.com/as_alevel/Music/music.php?pageID=popstar

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